MANILA, Philippines, 29 July 2026 — Customers continue to be the transformation driver for SM Supermalls. Following undisrupted foot traffic and positive business performance in the first half of 2026, the mall operating arm of SM Prime Holdings Inc. has noted three key factors that maintained market interest despite scaled consumption patterns earlier in theContinueContinue reading “The New ‘My SM’: How the Filipino Consumer Is Redefining the Mall Experience”
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Women on Fire 2025: Empowering Women, Building Resilient Communities
The iconic SM Mall of Asia Globe lights up in purple to celebrate gender equality, together with SM Cares, United Nations Philippines, and the Philippine Commission for Women. In recognition of National Women’s Month and Fire Prevention Month, SM Cares launched Women on Fire, a celebration of the remarkable leadership, strength, courage, and resilience ofContinueContinue reading “Women on Fire 2025: Empowering Women, Building Resilient Communities”